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Urband is a sophisticated and contemporary Beta Titanium collection (optical and sunglass) made in Japan and designed by French designers.
Combining the best materials and components in the industry, these optical models emphasize lightness by using Béta-titanium, known for its flexibility and resistance.
The acetate of cellulose selected colors from Mazzuchelli are just a fine tuning towards sophistication and comfort.
These carefully selected materials are the essence of Urband's dedication to quality, lightness, and comfort.
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URBAND and its unique screwless hinge technology using the S-clip permits the fusion of aesthetics and design to offer a very urban and contemporary collection.
This S-Clip has 2 functions: one, to maintain the front part closed, and two, to permit the frame to have a flexible hinge assuring the wearer increased comfort.
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Urband, because of the background and experience of its designers, has all the components of a high end collection: its own technology and an assortment of designs fitting almost every face and social group.
Urband is more driven towards a larger group of the population versus a smaller group of the "fashion elite." It is a "warmer collection" with vibrant colors and natural materials like acetate as opposed to taking a monochromatic and industrial approach.
Urband puts the accent on COMFORT and LIGHTNESS for a broader spectrum of wearers.
The customer who wants to have frames with a little more substance than their regular rimless without being ostentatious will find great choices in the Urband collection. The Customers who are more fashion oriented will also find a great choice of designs in the Urband collection.
Urband is completed with its unique multifunctional case. Urband cultivates its differences through an accessible collection with a strong identity.
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